The AMORINO group, a manufacturer of artisanal Italian ice cream, wanted to increase its visibility outside its stores without compromising its sophisticated appearance. Their vision was to have eye-catching storefront signage consistent with their internationally renowned brand character.
With these goals in mind, the AMORINO group came to MDI France asking for an LED frame. After closely analyzing their needs, we arrived at a waterproof LED frame with the perfect amount of illumination to complement their artisanal brand. To attract even more foot traffic, we also suggested – and AMORINO enthusiastically agreed – to add our rolling base WindMaster curb signs in front of their stores.
The test stores successfully increased foot traffic and sales, resulting in implementation of the program internationally.
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