A Sonic boom.

SONIC, one of the nation’s leading fast food chains, came to us with a unique proposition: provide permanent menu displays for a brand that constantly updates and experiments with their menu. Further, do it in a way that fits their quirky, fun brand.

Challenge accepted. MDI Worldwide designed three styles of menu boards, all featuring our snap-open PosterGrip® frames to make updates fast and easy. We added high-visibility light boxes with blue dimensional accent circles to the sides of the building for increased promotional opportunities. And we did this, all while unifying the brand experience at the speed of sound.

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